This FREE workshop hosted by Constant Contact in partnership with the Downtown Troy BID, is designed to give small businesses and nonprofits some simple ideas for growing their organizations using e-mail marketing and social media. Topics to be covered include: What to write about; how to get more people to stop and read your messages and how to get more action, or reaction, to your messages and offers. We will discuss what it means to run a campaign and tactics for measuring success without spending a lot of time or money

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